Illuminated Promotions

Get in touch on 0208 154 3324 or email sales@illuminatedpromotions.co.uk

executive gifts

Executive gifts are high-quality, personalised gifts that are given to business executives to show appreciation, gratitude, or to celebrate a special occasion. They are a way to build relationships, show that you value someone’s business, or simply to say thank you.

12th Apr 2023

design collection 2022

The Design Collection Executive Eco Gifts 2023 – Our Top Sustainable Executive Gift Selection

As the world becomes increasingly more aware of the impact of human activities on the environment, more and more businesses are looking for ways to become more sustainable and environmentally responsible. One area where this is particularly important is in the choice of executive gifts and promotional branded merchandise to represent their brand as giveaway items at exhibitions and events and for using via company staff as internal thank you gifts and marketing reminders.

In the past, executive gifts were often chosen based on their perceived value and the status they conveyed. However, with the ever-growing critical concern for the environment, many companies are now looking for gifts that not only convey appreciation but also demonstrate their commitment to sustainability and responsible business practices.

At Illuminated Promotions, we are committed to a process of continual growth, learning and improvement in this area in terms of the product offerings we promote and recommend to our client base – as recently demonstrated by our news published in relation to becoming members of the British Promotional Merchandise Association’s Step Forward Pledge – and as such, we are excited to present our 2023 Design Collection. The products highlighted below and by direct contact with interested parties form the bedrock of our sustainable eco merchandise collection for the year ahead and offers all customers a variety of promotional products and product areas to cover all the main bases for the current trends in the sustainable executive gift marketplace.

Fortunately, there are a wide variety of sustainable and environmentally responsible executive gifts to choose from. Below, we have identified just a few examples of the main product areas:

  1. Reusable Water Bottles: Single-use plastic water bottles are a major contributor to plastic waste, which is harmful to the environment. By gifting company branded reusable water bottles made from materials like stainless steel or glass, companies can help reduce the amount of plastic waste generated whilst also sending out a clear branded message to hit all the key marketing communication notes.
  2. Eco-Friendly Notebooks: Branded promotional notebooks made from recycled paper or sustainably sourced materials are a great way to show your commitment to sustainability. They are also practical gifts that can be used every day and make for excellent promotional merchandise gifts for customers and staff alike to always showcase your brand identity.
  3. Organic Cotton Clothing: Promotional branded clothing options made from organic cotton are a great alternative to other traditional manufactured clothing options, which can take their toll on the earth’s resources, have increased water use and can leave more of a footprint on valuable ecologies. They are also a useful gift that can be used for office wear, at the gym, in company exhibitions, or simply to wear for everyday activities.
  4. Solar-Powered Chargers: Portable solar-powered chargers are a great gift for executives who are always on the go. They are not only convenient but also help reduce the use of electricity generated from non-renewable sources.
  5. Bamboo Promotional Gadgets & Desk Accessories: Bamboo is a sustainable and fast-growing material that can be used to create a variety of office accessories, such as desk organizers, pen holders, and phone stands. These items are not only eco-friendly but also add a touch of natural beauty to any workspace.
  6. Promotional Branded Seeds and Plant Products: Branded seeds or company logo plant kits made from organic ingredients can be a thoughtful gift for executives who value health and wellness. These kits often come in compostable packaging, making them an eco-friendly alternative to conventional tea bags. Please ask a member of the team to show you the wide range of possibilities in this exciting area for promotional product gifting for 2023.

When choosing sustainable and environmentally responsible executive gifts, it is important to look for products that are made from sustainable materials, have a minimal impact on the environment, and are produced using fair and ethical practices. By choosing gifts that are eco-friendly and socially responsible, companies can not only show their appreciation to their executives but also demonstrate their commitment to sustainability and responsible business practices.

How and Where to Showcase Your Company Logo Sustainable Executive Gift Products

With a superb selection of products to choose from to match any given budget per item, it is wise to consider how best to use the suggested product ideas identified in this piece.

  • Exhibition Stand Giveaways – Use a variety of sustainable and eco branded corporate merchandise to suit your brand and suit your target audience and visitor profile. You might want to create a lasting impression at your exhibition stand by using bamboo power banks as giveaway sustainable merchandise and have your staff presence represented in promotional organic cotton clothing for that extra branding effect.
  • Staff Use – Company branded organic and recycled material clothing is a powerful marketing tool to keep your brand identity in the public eye whilst on the go! Add to that the idea that eco branded nubuck vegan leather Baltimore Backpacks and laptop bags can be tastefully branded with your company logo and given to your staff on the move, this represents and ideal opportunity to further increase your brand profile via your staff.
  • Physical Mailout Campaigns – Why not consider using some promotional branded plant seeds and other corporate branded wildflower seeds to use as part of a mailout campaign for your next marketing push? These are sure to be well received and are an excellent low-cost marketing gift with a real practical use that is sure to be used and remembered.
  • Company Reception and Meeting Space Desks – As we emerge with ever increasing confidence from the covid restrictions and social distance working habits formed since 2020, the corporate office is making a big return to fashion and therefore, important guests and meetings will always take place at the office HQ. This is a perfect opportunity to use company branded eco marketing products and marketing materials in meeting rooms and the office reception waiting areas. Do not forget to thank your guests for their visit with an eco-branded merchandise leave-behind corporate gift that will ensure that your brand will always be remembered.
  • Online Visuals and Communications – Zoom and other video calls still do and will always play a part in modern working practices and for internal communications. Keep you brand identity fresh and relevant at every opportunity by carefully positioning and display of eco branded marketing merchandise on your work desk or via the use of organic branded cotton clothing worn while you are on camera. And don’t forget to remind your customer base of your product updates and company news via e-shots that can take advantage of photo images of your recent exhibition presence and eco material promotional gifts which were used as an integral part of your marketing messages.

Get in touch with a member of the Illuminated Promotions team to discuss how your next branded merchandise product needs to reflect the growing customer demand and corporate responsibility to make a lasting and valuable sustainable impression via your brand’s eco promotional products.

At Illuminated Promotions we are here to help you with the whole range of corporate socks and clothing, branded tech merchandise, eco promotional product and sustainable corporate gift queries. Browse our promotional gifts website or call 020 8154 3324 for more personal assistance and expert promotional product marketing advice.

6th Feb 2023

promotional gifts

Promotional Gifts – Planning for 2023

Another day another dollar, another year another wealth of opportunities abound within the world of promotional merchandise and corporate gifting. At Illuminated Promotions, we believe that 2023 could be one of the most dynamic and exciting on offer in terms of the scope and scale of product possibilities – targeting your market is becoming more exact and personal, therefore creating a sustainable lasting impression with a hot range of Eco promotional gift options allows us to stride forward in 2023 with a clear sense of responsibility.

In this guide for the year ahead, we hope to help and advise, promote and inspire our customers old and new to make informed decisions on promotional gifting for 2023 with an array of ideas and suggestions that can be used for all occasions and suitability for all client budgets.

Illuminated Promotions Top Tip: Take some time as a marketing team to talk through your event dates and schedule to discuss when you need to plan for each event and book in some solid dates for the diary where a decision is actually made with your promotional products supplier. We suggest a 6-week lead time for most products will suffice but with bespoke corporate gifts that require manufacture tailored to your exact needs – give it three months to make sure you have time to spare. You will never regret having too much time, but it is possible to be left disappointed by leaving too little time to place an order.

Business Promotional Gifts – Identify Your Short-List

Your promotional products supplier will no doubt have told you that the market size of product choice is north of tens of thousands of products – that’s right, daunting! However, when you start to narrow down the field and speak to your trusted professional business gifts supplier, you can begin to make some serious in-roads to identifying a short-list that will suit the needs of your event or next requirement. Is it a summer or winter event that will showcase your company promotion? Indoors or outdoors? UK or European? And is the audience likely to be tech savvy or perhaps a more mature audience? These are all valid questions to consider when thinking about the ideal corporate business gift choice for your next company promotional event. The answers to these key questions and other specific factors that relate to your company gathering will help you to help us narrow down the sort of product requirements we need to delve into to suggest a short-list of corporate promotional gifts ideal for your needs. Promotional umbrellas might not suit this time but maybe for the next show in May, they could be ideal. Perhaps company logo gadgets and promotional tech products will hit the mark much better than company branded logo clothing such as embroidered beanies or embroidered Columbia Jackets or printed logo North Face full zip fleeces. Let’s leave the company branded clothing options for another time and lean into the branded tech and promotional gadgets for the next product launch show.

 

Illuminated Promotions Top Tip: Sustainable corporate merchandise and promotional gifts are an exciting and growing area of the market with ever more possibilities across all the main market segments – from recycled material choices to organic cotton clothing and reusable product options that take away the issue of single use plastic pollution – there are a wealth of options to kick start your corporate year on a sustainable note. Eco-branding in corporate gifting is a recommendation that we will always push forward for our clients and will happily talk through a range of green options to suit your company budget for all your requirements in 2023.

Gifts For Promotion – New Company Logo Re-Brand

Nothing stays the same forever and standing still often leads to being overtaken – a motto for the ambitious in life’s daily battles also rings true in the corporate world. Increasingly we see customers refreshing their corporate logos or completely re-defining and re-designing their company brand guidelines to launch a new logo to help keep things fresh and to keep that vital one step ahead of the competition. With this scenario in mind, it will also be time to freshen up the promotional gift supply and communicate with your customer base of the new brand image. Brand awareness via corporate gift giveaways is a vital part of any marketing mix and there are several ways and product choices that this can be achieved. From onboarding packs personalised to the user and sent direct to home or office locations, to exhibition giveaways at a trade stand or sales fair. Many products fit the bill as the correct weapon of choice for such a re-brand and education campaign and items as diverse as promotional umbrellas to company printed notebooks, bamboo powerbanks to other promotional tech gadgets and company logo clothing can all be ideal means of message delivery when you have a new corporate logo to inform to your customer base.

Illuminated Promotions Top Tip: Take a little time to work through your new logo corporate messaging and what it stands for and look to marry this up with your corporate gifting choices. A clever strapline to suit this logo launch or re-brand might be just the extra topping to create the perfect dish and a recipe for marketing success.

Promotional Gifts – An Event Roadshow Across Multiple Locations

We have a variety of customers with what can initially look like a complicated campaign brief involving multiple locations and event roadshows across various international borders. At Illuminated Promotions we love such a challenge to ensure that a customer’s every requirement is in place to suit every location and to meet all specific date deadlines. With a wealth of experience of customer requirements and a back-office team to look after all your logistical requirements, let us take the strain and ensure all your promotional gift roadshow requirements are met and you are informed at every stage along the journey. From personal update calls and contact re. order progress, to live-tracking of package shipments, we can help take the stress out of any international marketing merchandise logistics for all our customers. Promotional gifts can be tailored in terms of messaging to suit the audiences required also, be that in the language of corporate branding messaging to electronic certification and compliance within each target market location. We don’t believe in asking our customers to provide all the answers to logistical queries and a simple “click and order service” without customer care and order responsibility is never the way we wish to do business.

  

Illuminated Promotions Top Tip: Get in touch with our team with an outline schedule of your promotional event roadshow – ideally as far in advance as you can happily share that information gives us a window to perfectly plan a promotional merchandise delivery plan. With our expert logistical support, all based on years of experience and a back-up team to keep an eye on the progress of your shipments, we’ll take the strain on your behalf.

Eco Company Gifts – Make The Responsible Choice!

Whatever the company calendar lays out for 2023 – one thing is for sure and that is that you need to go green Green GREEN! Eco promotional products and responsible sustainable material corporate merchandise is the must have for now and for the future. This need not limit your choices and in fact, it will expand the scope and scale of opportunities to create a lasting impression for all company requirements throughout the year ahead. From branded company logo notebooks to embroidered caps, beanie hats and clothing to printed company logo umbrellas and the very latest in branded logo tech and gadgets, there are superb eco material and sustainable product options to choose from. We love bamboo products from engraved power banks to pens and speakers and watch out for the ever-expanding list of organic cotton clothing options available to choose from. A big favourite of our team is also the Impact AWARE™  selection of bags and clothing and including laptop sleeves, tote bags and blankets with an excellent new range of clothing options which will not only showcase your logo but also display your corporate responsibility.

 

Illuminated Promotions Top Tip: Shout your eco credentials with pride and let your customers know that you are a leader in corporate responsibility. Using AWARE™ tracer you can validate the genuine use of recycled materials. Using the example of an Impact AWARE™ laptop backpack: Each bag saves 19.6 litres of water and has reused 32.9 0.5L PET bottles. 2% of proceeds of each Impact product sold will be donated to Water.org.

Promotion Gift Choices for Exhibition Display

When you have clarified your key objectives for the year ahead and have plans all in place for the forthcoming exhibition season, it is time to finalise your promotional gift and corporate merchandise options. From giveaways to new customers and as a thank you to existing clients and contact visitors to your stand who will already have history with your organisation. Talk to a member of our experienced team about how best to store and transport your corporate merchandise products for use over the coming months – it is highly likely that we will have dealt with all the scenarios you need to discuss and we can speak with experience and advise from knowledge of previous customer campaigns.

 

Illuminated Promotions Top Tip: Don’t leave yourself short and budget a number of products that is 15% over what you estimate you might need according to each event. A surplus of promotional gift stock at the end of each event can be transported and stored for future use after all. But those last new customer contacts in the final day of the Expo will be left without a lasting impression of your brand with a lack of proper planning and stock numbers to cater for unexpected additional visitors.

At Illuminated Promotions we are here to help you with the whole range of promotional product and corporate gift queries. Browse our promotional gifts website or call 020 8154 3324 for more personal assistance and expert promotional product marketing advice.

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